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Marketing Director and Product Strategist

Laura was named Head of ISS Global Product Management in November 2017. She is responsible for the digital transformation of the largest portfolio of services in IATA: IATA Settlement Services Portfolio, with a P&L of over 150M$ annually. She is also responsible for defining and executing engagement and communication plans for IATA in order to support adoption of industry services. IATA Settlement Services aims to improve airlines’ industry financial health and profitability.

Laura has a wide experience of over sixteen years in services and e-commerce technology companies with a diverse and unique background in Marketing, Product and Engineering. Prior to join IATA she held different Marketing and Product Management direction positions in other international companies, such as Vistaprint, Telenet BeLux (former Numericable), Orange Belgium (former Mobistar), among others.

Laura’s international experience spans globally, cross-functional team player with a hands-on approach to problem solving and decision making with the ability to influence at all levels. She is also habituated to run projects for both SME’s and large sized companies and has a strong intrapreneurial spirit.

Laura holds a Master in Digital Businesses from ISDI, an Executive Master in Management from Solvay Business School and a MEng from Madrid Polytechnic University. She currently also pursuing a Micro-Master in Data Science by MITx. She dedicates some of her spare time to mentor young female entrepreneurs for the Cheri Blair Foundation. She also is a passionate traveler and writer.

Some of the the Brands and Clients that I’ve worked with: